Wednesday, July 23, 2025

New video shows Grimsby and Cleethorpes in a different way

Lincolnshire videographer Rich Beach has worked with Discover North East Lincolnshire to create a new look at Grimsby and Cleethorpes with a film capturing key landmarks and memorable locations, promoting the towns to visitors and residents.

It’s being launched at the start of English Tourism Week, and uses photography techniques that trick the mind into thinking the image is of a miniature world. The end result is that the footage is transformed into what looks like a Hornby diorama!

Hayden Dawkins, Portfolio Holder for Culture, Heritage and the Visitor Economy said: “This captivating video gives the audience a glimpse of what’s on offer in North East Lincolnshire as a coastal destination, whether that’s to visit or to live here.

“We’re really excited to launch this video at the start of English Tourism Week and we hope it will provoke feelings of pride amongst local businesses and our residents. We want people to show it to their customers, friends and family and show off just how lovely our area is.”

Videographer and creator of the video Rich Beach said: “The whole process is complicated and can only really be shot on bright sunny days when there is little wind.”

“I heavily saturate the colours to emphasise the toy effect, and bright sunlight is needed for this. I also use a sun calculator app that tells me when the sun in on the face of a particular building, so I can plan the shots and the order in which I shoot them.

“The best part of this film was getting the chance to stay in Cleethorpes for a week to shoot it, enjoying all the great beaches and attractions . It’s not often I get to combine a filming job with a holiday.” The video is on YouTube.

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