Skegness has been named the best beach in the East of England by The Times and Sunday Times. Known for its lively promenade, donkey rides, arcades, and soft golden sands, the Lincolnshire resort beat out 755 other beaches visited by the guide’s travel writer during a month-long coastal tour.
Another Lincolnshire favourite, Anderby Creek, secured second place, while Norfolk’s Brancaster and Sea Palling, Suffolk’s Southwold Denes, and Essex’s Frinton-on-Sea also featured in the top picks.
The annual list celebrates beaches that combine beauty, fun, and practicality. Criteria included water quality, cleanliness, parking, lifeguard services, and even how dog-friendly the sands are. Skegness earned praise for keeping its classic British seaside atmosphere alive, offering everything from chippies to fairground rides, with views stretching across the Wash to Norfolk.
Only mainland beaches were assessed for this year’s guide, which aims to help visitors find the perfect spot for their next coastal escape.
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